Fundamentals of Public Communications
Details
INTRODUCTION
With the vast changes in the socio-economic and educational profile of our citizens, communicating with your target audience has become even more of a challenge. The public now expects transparency and information on the major policies and programmes, especially
those that have an impact on them.
You will learn the basic principles of public communications and cover the strategic communications in the public sector when communicating with members of the public, the media and other key stakeholders. You will also understand how messaging and responses
should be framed and crafted to resonate with the public, while considering your organization’s objectives and reputation, as well as the national interests.
DURATION
2 days.
WHO SHOULD ATTEND
This course is suitable for all persons’ interested and those that handle the corporate communications functions in your organization.
Schedules
No. of Days: | 2 |
IRES offers technical and management consultancy services as well as education and training services designed for individuals’ and groups from organizations working in public, not for profit and private sectors.
IRES Kenya has identified itself with a niche market that largely comprises of Government ministries, departments and agencies (MDA’s) and UN agencies, Non-Governmental Organizations, from Africa, Europe, Asia, Middle-East and the Caribbean. We have also served academic institutions, international research organizations, financial institutions and private companies from across the globe. As at 2018 we offer our services in more than 15 locations globally.
Our technical and management consultancy services are in the areas of Agriculture, Education, Energy, Oil and gas, Health, Environment and natural resources, ICT for development, spatial planning, Governance, Management and leadership, communication, transport, revenue management, marketing development and environment among others.
Our education and training services are aimed helping individuals improve their professional knowledge, competence, skill, and effectiveness and enable the institutions to get the best out of their workforce. This is achieved through conducting high impact professional diploma and certificate courses, short courses, conferences, workshops and seminars. ...