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Sales Manager Leadership Excellence Training Course

Training by  Trainingcred
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On-Site / Training
May 06, 2024 - May 10, 2024
USD  1,100.00

Details

Introduction

What is the role of a Sales Manager? Sales management is both an art and a science. When a sales manager focuses on putting the product or service in the hands of the end-user, s/he has to drive their entire team to meet the strategic goals that grow the business further.

Whether the business is operating in the B2B or B2C market, the role of a sales manager is very important. Working in a team, meeting the sales targets, planning and budgeting is a part of his/her role. It thus is necessary for a sales manager not only to have the right knowledge but also the right management skills required for the job

Why should you attend this training course?

Do you want your sales managers to drive your sales team efficiently to generate more sales?

This training offered by Trainingcred will support the sales managers in bettering their business perspective, reinforce their leadership and coach the team. The sales leaders will thus be able to face their everyday challenges, forecast issues to avoid any costly hiring mistakes and likewise.

Who will benefit from this course?

The course is ideally suited for:

  • Existing sales managers aiming to sharpen their leadership and strategic skills.
  • Sales professionals aspiring to transition into managerial roles.
  • Business owners and entrepreneurs seeking to optimize their sales strategies.
  • Corporate leaders responsible for overseeing sales departments.
  • All those who wish to increase the overall performance of their team/s
  • All those who would like to enhance the value they deliver to their team
  • Anyone who wants to move from the role of sales professional to sales manager
What are the Organizational and Professional Benefits of this course?

The benefits that the organisation will get from this ‘Certified Sales Manager Training Course’ are:

  • Equipped with a team of competent sales managers
  • Increased rate of retention in the sales team
  • An engaged sales workforce
  • Sales Managers ready to appreciate newer ways of generating sales vs. the traditional method
  • Appreciate the use of several forecasting models for more sales
  • A team of sales managers ready to coach and counsel the business and team

The personal benefits sales managers would get from this program are:

  • Steer Sales and achieve targets in a planned way
  • Increase in the competencies of self
  • Get the current perspective of modern-day business
  • Generate more sales and thus achieve targets
  • Develop the ability to coach and retain the members of the team
  • Plan for contingencies in advance
What are the objectives of this course?

Upon completion of this course, participants will be able to:

  • Develop and implement effective sales strategies aligned with business objectives.
  • Lead and motivate sales teams to achieve and surpass sales targets.
  • Master advanced selling techniques and strategies for key account management.
  • Utilize data analytics for sales forecasting and performance management.
  • Navigate challenges in sales environments with ethical and strategic solutions.
  • Stay abreast of emerging trends and technologies in sales management.
How do we train: Our Dynamic Training Approach

To meet these objectives, this program offered by Trainingcred will rely on interactive presentation and other classroom activities. Case studies, Role plays, and Group discussions will be used to create a shared language and bring forth the competencies of sales management.

Outline

Module 1: The Role of the Sales Manager
  • Overview of Responsibilities and Expectations
  • The Transition from Salesperson to Sales Leader
  • Defining Leadership in a Sales Context
  • Balancing Leadership and Management Roles
Module 2: Strategic Sales Planning
  • Analyzing Market Trends and Customer Needs
  • Setting Clear Sales Goals and Objectives
  • Implementing Strategies with Team Alignment
  • Monitoring and Adapting Sales Plans
Module 3: Building High-Performance Sales Teams
  • Recruiting and Structuring a Sales Team
  • Understanding Team Dynamics and Roles
  • Techniques for Effective Sales Coaching
  • Fostering Continuous Professional Development
Module 4: Advanced Communication and Negotiation Skills
  • Mastering Verbal and Non-verbal Communication
  • Leveraging Technology in Communication
  • Negotiation Techniques and Conflict Resolution
  • Handling Difficult Conversations
Module 5: Sales Performance Management
  • Setting and Tracking Performance Metrics
  • Using Data to Drive Sales Performance
  • Designing Effective Incentive Programs
  • Motivational Techniques for Sales Teams
Module 6: Customer Relationship Management (CRM)
  • Utilizing CRM for Sales Success
  • Integrating CRM into Sales Processes
  • Strategies for Long-term Customer Engagement
  • Personalization in Customer Interaction
Module 7: Ethics and Compliance in Sales
  • Ethics and Compliance in the Sales Process
  • Handling Ethical Dilemmas
  • Understanding Legal Constraints in Sales
  • Risk Management and Compliance
Module 8: Adapting to Change and Future Trends
  • Adaptive Strategies in a Dynamic Market
  • Embracing Innovation and Change
  • Preparing for the Future of Sales
  • Continuous Learning and Adaptation

Schedules

May 06, 2024 - May 10, 2024
No. of Days: 5
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Trainingcred Institute is a global institutional capacity building, technical and management consultancy firm with its head office in Nairobi, Kenya. Trainingcred  offers technical and management consultancy services as well as education and training services designed for individuals’ and groups from organizations working in public, not for profit and private sectors.

Trainingcred has identified itself with a niche market that largely comprises of Government ministries, departments and agencies (MDA’s) and UN agencies, Non-Governmental Organizations, from Africa, Europe, Asia, Middle-East and the Caribbean. We have also served academic institutions, international research organizations, financial institutions and private companies from across the globe.

Our education and training services are aimed helping individuals improve their professional knowledge, competence, skill, and effectiveness and enable the institutions to get the best out of their workforce. This is achieved through conducting high impact professional diploma and certificate courses, short courses, conferences, workshops and seminars.
Trainingcred Institute
Kenya
+254759509615
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